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Meet Charlie Crinion, Pioneering Care Partnership Creative Media and Digital Marketing Apprentice

Each month we will bring you behind the scenes to put the well deserved spotlight on our staff that help us make a difference to communities throughout the North East. Carrying on with this weeks theme of National Apprenticeship Week, our third and final apprentice to showcase is Charlie Crinion, Creative Media and Digital Marketing apprentice!

Can you give an overview of your role? I work for Wellbeing For Life where I work with mostly internal staff, however I sometimes work with external people and companies when I am taking photos of events or groups. This means I get to work with the public by interviewing them which I promote on social media. I am full time which means I work three days at Willington with the Wellbeing For Life team and two days at the Pioneering Care Centre with marketing team there. One of the main duties of my role is content creation where I post across all social media, I am really proud that I created the 'Meet The Team' series on Wellbeing For Life which has being running now for eight months. As well as creating a series of videos on 'Animaker', an animation video content creation tool, which I really enjoy.


Describe a day-to-day in your role

Every morning I go over the daily and weekly tasks to do with Owain, who is also on the WBFL Marketing team we delegate work for each other and for the rest of the day I make sure these tasks are done. I sometimes go to events and take photos of our Wellbeing For Life staff and the public.


What do you like about working for the PCP/Wellbeing For Life?

I started in May of 2022 and ever since I started, the teams I work within have been very nice and welcoming, which has been great. I want to continue working towards passing my apprenticeship and gaining my level 3 in Digital Marketing. Everyday is fun and everyone has good banter which makes the working day fun, and makes it fly over!


What is the most rewarding aspect of the role?

Putting out positive messages on social media is rewarding as I am doing my bit to help people and knowing that I've put the message out there makes me feel good. Meeting all different people is fun and no day is the same. An equally rewarding aspect is both working as a team but also being able to develop my skills when I do solo work such as apprenticeship coursework.


Has there been any additional training you’ve done since you started working for the PCP/Wellbeing For Life and starting your apprenticeship?

I’m going on a photography course soon to develop my skills as I enjoy my photography work. and take real pride in it. My apprenticeship coursework throughout the year has helped me develop a host of skills to use in the workplace and when it comes to the important aspects of Digital Marketing, such as targeting specific audiences with imagery and words. I will be going onto my third project with the apprenticeship soon, all of which has helped me develop my skills which I translate into my work.

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