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Lights, camera, action! PCP shines a light on Durham students

The Pioneering Care Partnership (PCP) supports communities throughout the North East by delivering projects and services that impact community need.


New College Durham students lent a helping hand to support the health and wellbeing charity, by creating engaging video content for projects including the PCP Cancer Awareness Team and the County Durham Better Health at Work Award (BHAWA).


Through storytelling, the innovative videos have supported organisations in County Durham discover the benefits of prioritising health and wellbeing in the workplace and also raised awareness of key messages for cancer prevention.


Carol Gaskarth, Chief Executive of PCP, said: “We visited the students as we wanted to thank them for all their hard work and support over the last year.


“The videos have been successful in promoting our work, with hundreds of people viewing them at events or online. It’s a real testament to their creative skills.


“We look forward to working with New College Durham in the future to support students through their projects.”


Through creating videos, students had the opportunity to work directly with clients, including the County Durham and Darlington Fire and Rescue Service - an organisation that holds ambassador status from the County Durham BHAWA.


Further video content also highlighted the importance of cancer prevention, with tips and tricks on how you can lower your risk of developing cancer.


Scott Whytock, Programme Leader FdA in Film and Media Production at New College Durham, said: “It has been a great pleasure to work with PCP on a number of different projects, especially those which unfortunately, will affect all of us at some point in our lives.


“It was great for our students to have a client to work with and I thank Karen, Amy and Andrea who were always there if the students ever needed anything. We hope to continue this partnership helping PCP spread awareness across the county.”


See Hailie’s video for the BHAWA here.


Discover more about PCP and its project and services and how they can support you on our website.


Find out more about New College Durham on our website.

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